Joakim Lundell
Birthday: Born in 1985-10-09 in Vadstena, Östergötlands län, Sweden
Deathday: Alive
Joakim Lundell, born on October 9, 1985, in Vadstena, Sweden, is an artist, format creator, director, TV host, author, YouTuber, and influencer. Previously known as "Jockiboi," he gained notoriety in 2010 through his blog and the reality series Kungarna av Tylösand. Over time, he transitioned from his controversial online persona to becoming one of Sweden’s most influential digital creators. Together with his wife, Jonna Lundell, he runs the YouTube channel Familjen Lundell, one of Sweden’s largest. He has won multiple awards at Guldtuben and the Barncancergalan for his work on YouTube. His music career began under the name "Jockiboi," releasing several Swedish-language songs, with hits like Snapchat and Efterbralla achieving platinum status. Since 2017, under his real name, he has released six singles that reached the top 5 on the Swedish charts, including the triple-platinum All I Need. Lundell has authored two autobiographies, Monster (2017) and Du är inte ensam (2018). He has hosted and directed various TV productions, including Spökjakt, which won Kristallen for "Program of the Year" in 2020. In 2019, he was a summer host on Sommar i P1, and in 2020, he launched Hide and Seek on Discovery+. Joakim and Jonna Lundell have frequently been ranked as Sweden’s most influential social media figures by Medieakademin’s Maktbarometern, topping the list in 2017, 2018, 2021, and 2022.
TV Credits
Masked Singer Sverige
Character: Skrothögen
Join us as twelve well-known people take part in one of the world's most spectacular singing competitions. Their identity is kept secret behind fabulous masks and it is up to our expert panel to figure out who is hiding behind the creations....
Masked Singer Sverige
Character: Himself - Guest
Join us as twelve well-known people take part in one of the world's most spectacular singing competitions. Their identity is kept secret behind fabulous masks and it is up to our expert panel to figure out who is hiding behind the creations....
Hellenius Hörna
Character: Self - Guest
...
Smartare än en femteklassare
Character: Contestent
A Swedish game show based on "Are You Smarter Than a 5th Grader?"...
Spökjakt
Character: Sig själv
Swedish celebrities Jocke & Jonna's journey exploring well-known haunted places around Sweden and Europe...
Familjen Lundell
Character: Self
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Hide and Seek
Character: Sökare
Jocke and Jonna invite 24 of Swedens biggest influencers to an eerie castle to compete in Sweden's scariest hide and seek. Where do the participants dare to hide?...
Lundellhuset - Sveriges lyxigaste bygge
Character: Self - Byggherre
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Joakim - ett övergivet barn
Character: Self
Joakim Lundell, one of Sweden's most influential influencers, has a dark past. When he was eight years old, he was taken away from his family and placed in a foster home, without understanding why. In the journal entries from social services, Joakim is described as an abandoned child. The grief of being rejected has haunted him throughout his life. Now Joakim wants to know why his life turned out the way it did....
Den svenska Youtube-historien
Character: Self (archive footage)
20 years ago, YouTube created a media revolution where Swedish stars such as Clara Henry, Tova Helgesson and Random Making Movies hit it big. What started as innocent fun shook the entire television industry. But then something happens - the Swedish YouTube is today a shadow of its former self. Join us on a nostalgic journey back to the golden years, where "Haffa guzz" and "Apotekarnes Julmust" enchanted an entire generation....
Joakim Lundell: Varje sida räknas
Character: Self
In the series Joakim Lundell: Varje sida räknas, he methodically goes through the documents in ten episodes, where each page is dramatized with sound and image. Viewers get a unique opportunity to take part in the authorities' version of his childhood and form their own opinion....
Förrädarna
Character: Spelare
Exciting murder mystery game where participants are put to tough psychological tests to figure out who the traitors are. Tip: Don't trust anyone!...
Ägd av Danny
Character: Sig själv
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Fångarna på fortet
Character: Tävlande
...
BIANCA
Character: Gäst
Unfiltered and unexpected when Bianca Ingrosso invites Swedish and international stars to Sweden's new big talk show - BIANCA....
Hudlös - med Joakim Lundell
Character: Self
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Kungarna av Tylösand
Character: Self - ”Jockiboi”
...
101 Sätt att åka ur en gameshow
Character: Self - Tävlande
...
Jeopardy! Sverige
Character: Self - Contestant
Well-educated, well-known Swedes compete for a pot of money that goes to charity. Mikael Tornving provides the answers and the contestants ask the questions....
Min sanning
Character: Self
...
Wahlgrens Värld
Character: Self
The artist Pernilla Wahlgren opens up the doors to her luxurious home on Lidingö and invites us to follow her crazy, funny, messy everyday life filled with love, emotions and a bit of chaos - glitter and glamour is mixed with sweatpants and family bickering....
Barncancergalan - Det svenska humorpriset
Character: Self
...
Brynolf & Ljung - Street magic
Character: Self
...
Movie Credits
Canceled
Character: Man in the Club
Gone Ghosting is a popular ghost hunting team that earned millions from live broadcasts and selling merch. Lise, Catta, Sandro, and Polly join the group to live-stream a ghost hunt to prove that everything is real. They break into a place where legend says everyone has died and do the craziest broadcast ever live....
Joakim Lundell - Jockiboi räddade mitt liv
Character: Self
Joakim Lundell talks about a difficult upbringing, the scandals and the change to a life as a family man and entrepreneur. He takes us to Östergötland where, as a six-year-old, he was placed in a foster home - but also to the villa where he lives today with his family....
Lionels födelse: Jocke och Jonnas berättelse
Character: Self
Last Christmas, Jocke and Jonna Lundell finally got the plus on the needle - three will become four. This is their own story of the weeks leading up to and during Lionel's birth, with never-before-seen footage....
Wicca
Character: Jimmy Klasson
A group of teenagers goes into the dark woods to investigate a myth, but is it really a myth?...
Förrädarna - Återträffen
Character: Self (archive footage)
Förrädarna's participants meet again for the first time, after the time in the castle, to speak out. Marianne Eklöf tells how it feels to have gone viral with the expression "respect" and she and Marie Serneholt hold the other traitors accountable for leaving the game so mercilessly. It will be an evening of seriousness, laughter and led by Katia Mosally....
Hellenius hörna hyllar TV
Character: Self
Here we return to the best TV moments and discuss what really makes a TV show a real success. With guests such as Gunilla Persson, Sofia Wistam, Harald Treutiger and Jocke & Jonna Lundell, it will be a nostalgic and entertaining look back at the Swedish TV landscape....
Malou möter Joakim Lundell
Character: Self
As the character Jockiboi, Joakim Lundell was completely limitless and when he was a participant in the scandalous reality show "Kings of Tylösand" he gained hundreds of thousands of followers on his blog. In a long interview with Malou von Sivers, he talks about his broken childhood and about rising from absolute rock bottom. A conversation about reconciliation and forgiveness....